György Szondi

György Szondi

Title: PhD
Place of Birth (Country): Hungary
Email-address(es): This email address is being protected from spambots. You need JavaScript enabled to view it.
Office Phone Number: (+36 1) 483-2936

Doctoral Studies
Year of Doctoral Defence (PhD / CSc): 2014
Discipline: Communication Studies
Title of Thesis: European Union Public Diplomacy: Emerging Concepts, Strategies and Practices - An Interdisciplinary Approach
Issuing Institution: University of Salzburg, Austria

MA Studies
Year of Obtaining the MA Degree: 1999
Discipline(s): Public Relations
Issuing Institution: Stirling University, UK

Further Studies and Qualifications

Employment
Current Employer: Károli Gáspár University of the Reformed Church in Hungary
Faculty: Faculty of Humanities
Institute: Institute of Social and Communication Sciences
Department: Department of Communication and Media Studies
Current Position(s): senior lecturer

Previous Employer: Leeds Metropolitan University
Previous Position Held: senior lecturer

Areas of Research and Teaching
Public Relations
Crisis Communication
Public Diplomacy
Place branding

Membership in Research Groups and Projects


Educational Functions, Curriculum Development and Other
Teaching-Related Activities

Language Skills

Membership in Academic Societies

Guest Professorships and Research Fellowships in Foreign
Institutions

List of publications

Chapters in Books

Szondi, G. and Surowiec, P. (2015) “Crisis communication research in Eastern Europe: The cases of Hungary and Poland” in M. Löffelholz, A. Schwarz and M. Seeger (eds.) The Handbook of International Crisis Communication Research Wiley-Blackwell 

Szondi, G. (2014) “Hungary” in T. Watson (ed.) Eastern European Perspectives on the Development of Public Relations. National Perspectives on the Development of Public Relations Series. Palgrave.

Szondi, G. (2011) The branding of Budapest in K. Dinnie (ed.) City Branding - Theory and Cases, Basingstoke: Palgrave

Szondi, G. (2010) Communicating with the world: An interdisciplinary approach to European Union Public Diplomacy in C. Valentini and G. Nesti (eds) Public Communication in the European Union: History, Perspectives and Challenges Cambridge Scholars Publishing

Szondi, G (2009) ’International Context of Public Relations’ in R. Tench and L. Yeomans (eds.) Exploring Public Relations, 2nd and revised edition, London: FT/Prentice Hall

Szondi, G. (2009) Central and Eastern European Public Diplomacy: A Transitional Perspective on National Reputation Management in P. Taylor and N. Snow (eds.) The Routledge Handbook of Public Diplomacy New York: Routledge 

Szondi, G. (2008) The Hungarian Rhapsody – The Evolution and Current State of Hungarian Public Relations in K. Sriramesh and D. Vercic (eds) The Handbook of Global Public Relations: Theory, Research and Practice. Expanded and Revised Edition. New York: Routledge.

Szondi, G. and Lawniczak, R. (2008) ‘Public Relations in Central and Eastern Europe’ in  A. Freitag and A. Stokes (eds) Global Public Relations Spanning Borders, Spanning Cultures New York: Routledge

Szondi, G. and Theilmann, R. (2006) ’Research and Evaluation in Public Relations’ in R. Tench and L. Yeomans (eds.): Exploring Public Relations, FT/Prentice Hall, London, 2006

Articles in Academic Reviews (Printed and Electronic)

 Sarlos, G. and Szondi, G. (2014) “Crisis communication during the red sludge spill disaster in Hungary - a media content analysis-based investigation” Journal of Public Affairs 

Szondi, G. (2010) From Image Management to Relationship Building – A Public Relations Approach to Nation Branding, Place Branding and Public Diplomacy Vol.6 Issue 4. pp. 333-343.

Szondi, G. (2007) The Role and Challenges of Country Branding in Transition Countries: the Central and Eastern Europe experience.  Place Branding  and Public Diplomacy 3(1): 8-20.

Szondi, G. (2007) ‘The Eastern European Referendum Campaigns on the Accession to the European Union – a Critical Analysis’ Journal of Public Affairs : 7(1): 55-69.  

Szondi, G. (2006) ‘Re-valuating Public Relations Evaluation - Putting Values at the Centre of Evaluation’ Medien Journal 4/2006 pp.8-27.